He watch his side slip to a painful late loss to leaders Salford City last night and said the Ammies winner kicked the club where it hurts.
It was the Quakers third defeat in a row and they have now only won once since October 21.
That poor form has seen them sink into the National League North bottom three.
They now face a massive six pointer with Alfreton Town on Saturday and Wright says the way his players look at things will have to change.
“I feel like I’m rewinding and then pressing play,” said the manager to the club’s YouTube channel. “It’s the same old and I’m tired of repeating myself.
“Both on Saturday and against Salford City I don’t think we deserves to lose two games of football. The lads are deflated.
“We have to change our mentality. We go into games making keeping a clean sheet a priority and as soon as we let in a goal our heads go to pieces.”
Being in the bottom three presents it’s own challenges and Wright needs a reaction.
“I want the lads to play with more freedom and stop beating themselves up,” he said.
“The players are starting to worry. I have been in this situation before and the last thing you need is to be pointing fingers and digging people out.
“We’re in the relegation zone which isn’t great, but it was that bad a performance. I would like to think that that performance wouldn’t get pulled apart.”